Summaryof a Essay of the New Times York
“Tracing the Cigarette’s Path From Sexy to Deadly “
By HOWARD MARKEL, M.D.
Published: March 20, 2007
From the early 1900s to the 1960s cigarettes were a cultural icon of our society. Between the 1930s and 1950s smoking means sophistication and glamour and marketing companies showed us advertising campaigns about the virtues of cigarettes: it become in a sexy style of life, a healthy act.
The main problem was that in the 1930s , when many Americans began smoking and especially women who wanted to smoke, the effect of the cigarettes hadn’t yet developed. For this reason the scientific studies didn’t evidence a serious health risk.
In 1950 a prominent surgeon (Evarts A. Graham) published an article about the relation between smoking and the lung cancer, but the tobacco companies didn’t care about it because they though these studies as mere anecdotes of casualty. The reality was other: disinformation campaigns and the belief that everyone knew cigarettes could be dangerous; it was only a personal choice.
In the 1980s scientists established the revolutionary concept that nicotine is extremely addictive but the world of the marketing tried to look for a new generation of smokers.
From 2004 to nowadays some American judges have concluded that the tobacco industry have engaged in the last 40 years about tobacco’s health dangers. Do you think it’s true?
By HOWARD MARKEL, M.D.
Published: March 20, 2007
From the early 1900s to the 1960s cigarettes were a cultural icon of our society. Between the 1930s and 1950s smoking means sophistication and glamour and marketing companies showed us advertising campaigns about the virtues of cigarettes: it become in a sexy style of life, a healthy act.
The main problem was that in the 1930s , when many Americans began smoking and especially women who wanted to smoke, the effect of the cigarettes hadn’t yet developed. For this reason the scientific studies didn’t evidence a serious health risk.
In 1950 a prominent surgeon (Evarts A. Graham) published an article about the relation between smoking and the lung cancer, but the tobacco companies didn’t care about it because they though these studies as mere anecdotes of casualty. The reality was other: disinformation campaigns and the belief that everyone knew cigarettes could be dangerous; it was only a personal choice.
In the 1980s scientists established the revolutionary concept that nicotine is extremely addictive but the world of the marketing tried to look for a new generation of smokers.
From 2004 to nowadays some American judges have concluded that the tobacco industry have engaged in the last 40 years about tobacco’s health dangers. Do you think it’s true?
posted by Pumuky's & CO. at
12:52 AM
2 Comments:
A really good job.
I'd only ask you to check for some extra definite articles... Remember the lesson where the explanation about de definite articles is mentiones? Check!
Nothing else is worth mentioning.
Good exercise and well done!
By
Anonymous, at 3:27 PM
Well written article.
By
Anonymous, at 1:06 PM
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